I noticed a long time ago that there's actually very little correlation between what I love to make and share and the numbers of likes, favorites, and retweets it gets. I'll often post something I loved making that took me forever and crickets chirp. I'll post something else I think is sort of lame that took me no effort and it will go viral. If I let those metrics run my personal practice, I don't think my heart could take it very long.
-- Austin Kleon, Keep Going, p. 89
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